You are the PIO of the police department for a small, close-knit town in Virginia. Four days ago, your department received a missing child report. All hands at the department, as well as a very large contingent of volunteers from the public, have been searching non-stop for the past four days. The entire town is hoping and praying for a positive outcome.
You just received word that the child has been found. The details below have been provided to you. You are to prepare a written release to be provided to the media for dissemination by them to the public via their various forms of media.
Missing Child located after a four day search:
Female Child
Five years old
Caucasian
Identified as Jessica Leigh Chambers
Parents are Kevin & Diane Chambers
Found in a black Glad trash bag behind Gas N Go on Coventry & Pine
Fork Rd.
Child was murdered
Child was sexually assaulted
Child was decapitated
Right pinky and thumb nails were ripped off
Burn mark on right cheek
Left eye ripped from socket
you will create and submit a written media release release based on the
scenario above. Prior to writing your release, assess what information
is necessary to be released. Consider what “must” be released and what
“should” be released. You are not required to include every fact
provided to you. It is your job as PIO to sift and choose what will be
included in your release.
Guidelines and Requirements
Use the Inverse Pyramid style of writing to develop your press release.
The information must be accurate and written so that the general public
will understand the content.
Write clearly and concisely.
Grammar, spelling and syntax must be correct.
Use Microsoft Word to write your release.
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