Imagine that you are the IT Director at AUS (American Uni of Sharjah). You recently requested proposals from a number of software firms for a new software package for the registration system at AUS. You received proposals from 5 companies and now must write rejection letters to 4 of them. All the proposals were impressive, and you wish to foster a potential future business relationship all the companies. The proposal you chose had 2 particular advantages.
1 More extensive experience with university registration systems
2 Two years of support and warranty for no extra charge
Write a letter to ABC Software notifying them that their proposal was not selected. Use the indirect approach. Follow the guidelines for an indirect approach on pages 299-303 and consult the checklist on page 304 in the text book.
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