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Key Performance Measures and the Business Culture Discussion Question

     Business culture is the context in which the measures exist. They are bound to each other in terms of context and environment. Understanding business metrics as key performance measures is an important part of business strategy and management. In this assignment, you will look at financial performance measures.      Financial performance measures are vitally important to assessing corporate performance. However, financial measures are primarily backward looking in that they measure the results of past actions, and do not always give a reliable indication of future direction.      Respond  to the following for your own organization: Write your initial response in approximately 300 words. Apply APA standards to citation of sources.

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