As an intern you have been asked to write a formal report on how students use social media. This report needs to follow the report writing guidelines in the BKEY401 seminar materials. It will:
• Briefly describe the current trends in social media amongst the student population;
• summarize the various types of socially acceptable media available;
• discuss the changes in the past five year of how students receive information and news (use secondary data & other sources);
• explain any economic or technological factors which may influence a student’s decision to select a particular way of consuming media
Please refer to the following Mintel report: Social Media and Networking – UK – May 2012 http://academic.mintel.com/display/590164/
At least one academic journal should also be used. Try typing “University students’ use of digital technologies” into the ‘Articles and more’ Library search
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